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What is Content Intelligence

What is Content Intelligence?

You may not be familiar with the term content intelligence yet, but it’s been gaining traction among digital marketers recently.  Data gathering is a must-have for any business nowadays, and the current digital marketing landscape is driving the demand for content intelligence. Content is the… Read More »What is Content Intelligence?

What is Marketing Mix?

What is Marketing Mix?

The marketing mix is the set of controllable, tactical marketing tools that a company uses to produce the desired response from its target market.  It consists of everything that a company can do to influence demand for its product.  It is also a tool to… Read More »What is Marketing Mix?